TVS Srichakra , one of India’s largest manufacturers and exporters off-road and two wheeler tyres participated in Agritechnica 2015, the world’s largest trade fair from 10 to 14 November 2015 in Hanover, Germany. The exhibition featured 2900 exhibitors from 47 countries showcasing agricultural equipment and tyres.
TVS Tyres is the brand under which TVS Srichakra markets its tyre products. TVS Eurogrip showcased their existing line of products at Agritechnica. TVS Srichakra has already earmarked its presence in Europe through its brand TVS Eurogrip which manufactures a wide range off high way tyres for industrial and agricultural use.
Commenting on the participation, P Vijayaraghavan, Director, TVS Srichakra Ltd, said “TVS Srichakra has constantly been a part of various international shows and fairs that allows the brand to explore and network for its export division. It also helps to navigate newer technologies and advancements in the tyre industry. Agritechnica attracts universal presence and is a very effective way of maximizing visibility and reach, especially in the European market which is one of the fastest growing tyre markets in the world.”
Source: TVS Srichakra
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